I don’t know any business who isn’t interested in getting their phone to ring more with new patient leads. And one of the EASIEST ways I have found to do just that, without spending ANY money or any more money on marketing, is by optimizing the Google Business Listing. Now,Continue Reading
Addressable geo-fencing is a powerful, efficient and accurate way to target specific households, just like direct mail, but via digital platforms! Businesses that combined direct mail and 1 or more digital advertising strategies experienced a 118% life in response rate. And direct mail combined with digital ads yield a 28%Continue Reading
My amazing aunt, who is “technologically challenged,” told me about the Rothys flats she found online that followed her around the internet. “It was so weird. I saw them on Facebook three times in the last two weeks so I ordered them. I figured it must’ve been fate,” she said. Continue Reading